Requesting campaigns in Persado Portal is your first step in kicking off Predictive Content or a Full Experiment, but you may find yourself wondering: Am I ready to submit my request? We recommend you refer to the following checklist to confirm you have all the necessary information.
I have identified the campaign we’d like to produce Variants for.
I have confirmed which channel the campaign will deploy in (full email, email subject line, web, etc.). Read more on channels here.
I have confirmed what the control message will be.
Example: For a full email, you would need your subject line and email body file. HTML and the editable file (PSD, sketch file, etc.) is needed for any creative.
I have determined the audience size.
I have existing engagement data/conversion data to provide to Persado.
I have determined the desired campaign launch date.
If you have all of the items on the list above: Congratulations! You can submit your campaign request in Portal without Persado’s involvement. You’ll see fields for these items in the New Content Request form.
If you still have questions, we recommend you bring any open items to your next sync with your Onboarding or CS Manager. They will help you submit the campaign live if needed.
Working with self-service? You can start generating content right away. Learn how here.